Many young talented designers lack the guidance and know-how of PR and marketing, Stitch will step in as a platform for emerging Saudi fashion designers to produce, market and represent their designs. All services, a young label could look for, under one roof. Stitch is a pioneer in Saudi and the GCC fashion industry and it will help young designers expand their brand into a larger market locally and internationally, with absolutely no competitors.
We created an identity that portrays the spirit of the company through the thin lines and colors. Not only simple and modern but it also has related symbolism; the lines resemble stitches or a line to show where to start cutting the fabric, which are perfect symbols for the fashion agency Stitch. The choice of 2 colors black and white were chosen respectively to represent Stitch.
Stitch’s brand now reflects the strong support the company offers to the designers and shows a modern trendy look. The brand received, constantly, positive reviews and people knew what it is about immediately.