Rock Art Trail
Royal Commission For Al-Ula
The Royal Commission for AlUla team approached us to create a visual guide booklet and a signage system for the Rock art trail, which helps visitors have an easy and informative journey while exploring the rock art library.
Inscriptions
We started first extracting the inscriptions from the rocks to create a library of illustrations that we can use in our design.
To make it easy to visitors to look into the information while moving from one area to another and give them the ability to read the inscription while spotting it on the map, we created the booklet with "Rivet" binding.
Colors
We used pastel colors from AlUla brand guidelines all along with the brown, to reflect the serenity and peacefulness of the place that tributes all the civilizations that passed through.
Photography
The photography style is a mixture of sepia and vibrant warm colors, that shows the history and the beauty of the place at the same time.
Directing you through history
Directions are most credible and attractive when reflecting what they’re directing and leading to. We focused on creating signage that reflect AlUla environment and blend with it while providing all visitors the required guidance and information they need through their journey.
